Isabelle Le Franc - McFadden

HEC Business School and B.A. in Modern French language

My career spans over 30 years in Marketing management, Sales management and Consulting in B2B data marketing, my activities were always tied to Business Development.

 

My goal is to assist businesses and organisations in service sectors with their strategic, marketing and data challenges for customer acquisition, cross-selling and growth generation.

 

With a multi-cultural and multi-lingual profile (12 years spent professionally in London) I often had to organise synergies for teams with various skills and backgrounds, aligning them on the company’s strengths and objectives. I managed teams directly and indirectly in order to bring them to operational excellency.

 

My skillset has developed initially in IT project management, launch of IT products and related quality management, then evolved over time to the management of sales and marketing teams, strategic analysis and data marketing consultancy for business development and growth management purposes.

 

 

My customers were large and medium-sized enterprises as well as SMEs in the financial services, software services and telecommunications sectors.

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